How to make money online with Facebook
Facebook is a tool any business can and should use to grow their fan club, sell more and stay connected to your target market. Even Dr. Mahathir Mohamad, the ex-Prime Minister of Malaysia has a Facebook account. In fact, some politician in Malaysia are also into Facebook so that they can interact with their followers.
The great news about Facebook is that the service is free unless you choose to participate in the paid ads. With over 100 million members you might find a few within your target market.
Let's look at the top 5 reasons you may want to move your business to Facebook and increase your profits.
Finding business contacts
Facebook allows you to connect with prospects, clients, competitors, potential partners and the gate keepers for your prospects. This tool allows you the opportunity to open up land et all of your contacts get to know you. Building relationships in a very non threatening fashion where people are open to your invitations to connect. A positive strategy is to accept all friend requests. Allow the growth to be viral through participating in conversations and offering help when you can.
Create expert status
Facebook is the perfect place to create visibility and become recognized as the expert in your field. A strategy that includes consistently showing up and providing relevant postings around your area of expertise. But this required you to commit your time to be active with your Facebook activity. Using group and fan pages can help with the visibility. Additionally, using the events function with Facebook will allow you to promote your business events and if you ask your fans to promote to their network, most will. Not only will you expand your reach it is a silent recommendation of your business to their connections.
Target marketing
Members of Facebook share demographics, psychographics, and technographics about themselves that in the past you would have paid a pretty penny for. Through mindful interactions with your target market you can determine where their problems are that you can help them solve. An incredible way to get real market feedback before spending a lot of money. With that said you can also use paid ads on Facebook that allow you to only market to your target market and promote your Facebook pages and/or your products and services.
Get yourself visible, get your blog seen
Just like Ecademy, the best way to get visibility is by being active in the community on a regular basis, so your network and your contacts see you regularly. And again, as with Ecademy, the difference that will make the difference is constantly adding value to the community, being open and honest, transparent and congruent in your presence. Recently, Facebook allow cross update between your Facebook status and Twitter. Meaning, if your post your status at Facebook, it will appeared on your Twitter dashboard. It's like killing two birds with one stone. Your status will be seen by one group of friends in Facebook circle and another group of friends in Twitter circle.
Facebook is indexed for the search engines. Pages are used for business profiles and should be shared with your fans. Profiles are for personal information. Both pages are indexed for SEO. As a side note Pages allow you to accumulate as many fans as you can and then you can send messages to all of your fans. Just think about the implications of the messaging services for your business. Facebook has an Alexa rating of 5 which means it is the 5th highest traffic website on the internet. Can you say SEO?
Anytime you expand your reach into your target market you can and should increase your profits. The key is to be consistent without coming across as spamming. If your intentions are always to help others that should not become an issue. Include Facebook into your daily or weekly marketing campaigns and as in any marketing strategy the more touches the quicker the results and profits.
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7 steps to earn money with Facebook
Step 1 - Setup your Business Facebook account. If you already have a Facebook account, you only need to select a business name. This will give you a separate profile to work with.
Step 2 - Add your profile information. dd your business logo or screenshot of your site for the image, include a URL back to your main site, and add any necessary information to distinguish your profile from the rest.
Step 3 - Add interests. Add interests that other Facebook users can find you with; think of keywords that apply to your business, site, blog or industry.
Step 4 - Add your RSS feed. You can enter an RSS feed to the "Notes" section. Click on "Applications" on the left hand side of the page and follow the steps to add an RSS link.
Step 5 - Sell items in the Marketplace. If you're already selling products on your website, add the same listings on the Marketplace section. You can also list items with your affiliate links here.
Step 6 - Increase traffic by linking to quality content. Create pages and notes on your Facebook account that link back to websites with a high Page Rank. Google and other search engines can increase your own PR after they crawl your Facebook profile and find your main website linked to it.
Step 7 - Network with groups and members daily. Maintain an active presence on Facebook so that people can identify with your business, blog or website and keep up with your notes and postings.
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1. SELL. Develop applications solely for the purpose of selling them to interested parties. Several applications have already been acquired in this fashion; the most recent example is that of Mozes’ purchase of TextMe.
Actually, I think trying to make an applications is a bad idea ...
* There's too much false hype about applications - There’s a lot of people talking about getting rich with Facebook applications, but I would bet that 99% of those same people have never made their own application. Why not? Because...
* Applications are very expensive to build - I’m not a programming guru, and most likely you’re not either. So if either of us wanted to make an application, we would have to hire a programmer. Even programmers in India are not cheap. Trust me, I’ve seen prices quoted in the thousands, and that’s the low-end! And...
* Most applications fail miserably - You have to invest a lot of money up front and risk losing it all. Over 75% of applications started by ordinary people end up failing. The successful ones are usually developed by companies that have millions of dollars of funding already.
2. DEVELOP. An indirect source of funds: develop applications under contract for third parties. A number of companies have been posting contract jobs over at the Facebook’s developer forums. There exists a large gap in the supply and demand of available Facebook application developers; as a result, finding potential clients to charge reasonable rates should not be a hassle.
3. ADVERTISING. Use advertisements, cross-promotion schemes and affiliate marketing. It is not feasible to use Google Adsense for this since Facebook does not allow JavaScript embedding. Adsense may be embedded through iFrames, which despite being popular among Facebook developers, is against Google’s TOS. Affiliate marketing is a great alternative to advertisements; my own source of income on Facebook is generated through Amazon’s affiliate marketing.
4. MICROPAYMENTS. Sell services within Facebook through micro-payment transactions. PayPal payments made for accessing premium services could potentially yield reasonable income depending on the application’s purpose, size, and prospective users.
5. GET INVESTMENT. If you think you have something big on your hands and lack the funds to scale it, apply for investment through Bay Partners and others who have expressed interest in funding Facebook apps. This would be the likely course of action for a startup with plans to expand globally within and beyond Facebook.
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Facebook Has A Money-Making Opportunity That Few People Know About
Did you know ... of the over 70 million active Facebook users, less than 30,000 are using it to make money. That's less than .0005% of the entire Facebook population! *** Registered Facebook users is estimated to be about 100 million.
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